Daughters of Kota Srinivasa Rao, a watchman, Roja, Maheswari and Kovai Sarala are obsessed with money and everything that money can buy. They refuse to think of the ordinary mundane existence and have fairy tale dreams of marrying maharajahs.
Imagining the protoganists, Srikant, Ravi Teja and Brahmandam, to be the fortunate few to be endowed with wealth, they fall for them instantly. Once married, they realize that they are the jetsam and flotsam of society and they promptly refuse to live with them.
Here the story takes an interesting turn. The three of them bring three crore rupees, and tell their wives that if they listen to them for one month they can have one crore each. Their avaricious wives, who would do anything for money, agree for that. What follows is the taming of the shrews. And the inevitable realization on their part that money is not all, and a happy family is all that matters.